EcoTimber Swatchbook Brochure
We designed a brochure that would be used by consumers, architects, and flooring experts, is easy and economical to update, small in size, and sustainable. The client’s old brochure was large, clumsy, and not unique in format or design. It was not sustainable because they had to reprint the whole thing every time they added or removed a product. We presented the idea of a swatchbook design because this idea resolved several concerns that they had, such as: it is less expensive to update because it’s modular, it is smaller (less paper), appealed to professionals as well as consumers, and more unique and attractive.
Art direction, graphic design, photography, and print management