Later this month, Oakland’s Lake Merritt will be one of hundreds, if not thousands of places on the globe where you can go to bless our water, meditate for the healing of our water and the reduction of crime in the city. On March 22nd, join Amelía as she leads a guided meditation to honor water and ignite the positive spirit of Oakland.  The Bless The Lake event will be broadcast live on the linking water ceremonies and mass meditations world-wide. Oakland is one of three featured events that will be highlighted along with Los Angeles and at the Ganges River in India.
In support of the event, our very own Mark Arellano produced, shot and edited two videos to promote the event; a two and a half minute video for their Indigogo campaign, and a shorter one minute video for other social media uses.

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Director Mark Arellano on the set of Lovers & Others.

In my 10+ years as a professional filmmaker there’s one question I’ve been asked more than any others, it’s how to shoot decent quick, videos for yourself. These inquiries would often be for someone wanting to launch a Kickstarter campaign video, post a video blog, or even simply to put a new video on their website.The following is a quick summary of what I tell folks.

Lights. Absent conventional production lights, the ideal situation is to video record yourself at the right time of day. No form of illumination’s more visually pleasing than daylight, so I suggest either sitting or standing obliquely towards a window that gets good sun at the right time of day and using that as your key light. Ideally you’d also prop up some inexpensive white poster board or foam core (available at any dollar store) on your other side for a nice Rembrandt-style lighting (see this link for a diagram). Make sure you’re not right up against a wall or that there aren’t any distracting elements behind you. Read more…